ei managed investments

To identify talented operators and enable them to create exceptionally successful businesses that deliver strong financial returns.

We have pubs in our estate where we believe there is a significant upside potential which has yet to be realised. We recognise that this is often due to the pub needing a specialist offering from an experienced operator in order to access the optimum value. For these sites, we are looking to partner with some of the best operators in the pub industry in order to tap into their expertise. We provide a good pipeline of sites, and the buying power and support of a large business, whilst they bring exceptional retail capability.

We now have eleven partnerships, mostly based in and around London, delivering various different retail offers tailored to their local markets.

  • Hippo Inns
  • Frontier Pubs
  • Marmalade Pubs
  • Bestplace
  • Mash Inns
  • Dirty Liquor
  • Six Cheers
  • Hush Heath Inns
  • Old Spot
  • Urban Pubs & Bars 2
  • Vixen

Ei Managed Investments – strategy in action

The Princess Victoria has a rich and wonderful history, being one of the original gin palaces built in 1829. It was also once owned by Richard Branson and was where Phil Collins filmed his video for the classic Sussudio.

The Princess Victoria – Shepherds Bush, London

Under our Managed Investment partnership Six Cheers (a partnership with Three Cheers Pub Co), the Group had the managed business skills in its armoury to be able to take control of this iconic pub after it closed suddenly.

It has since undergone an extensive refurbishment to become a truly beautiful public house, and in 2018 was named by Time Out Magazine as the Most Loved Pub in Shepherds Bush. The most important aspect of this accolade being the fact it was led by nominations from the community.

The handsome horseshoe bar offers over 100 artisan and big name gins, 40 craft beers and real ales plus an excellent wine list. There is also a stunning dining room, striking private party room as well as a new front terrace and rear courtyard garden.

Food focuses on the best quality ingredients using small producers from across the British Isles. Chicken and pork are free range, beef is aged in-house and fish is sourced sustainably from English day boats off the south coast.

In June 2018, further investment has created five luxurious bedrooms now located on the top floor. The boutique rooms are individually designed, named after classic gin cocktails and feature super king, king or twin beds, bespoke gin inspired artwork, Egyptian cotton linen, smart HD TV, Nespresso machine, black-out blinds and mini-fridge.